Digital Marketing

Search Engine Optimisation

SEO has changed a great deal in recent years. Designing & maintaining search engine friendly websites has been a priority since building my first site in 1997. It is no good having a website if your customers cannot find it.

Keyword Research

Keyword research is the best way to learn more about your intended market and also about your competition. I can help to you through the challenge of finding out which search terms to target for your website. The Keyword Research Process
  1. Create a list of keyword phrases
  2. Estimate the projected searches for each keyword
  3. Re-assess the keyword phrases, adding any extra phrases that may come to light
  4. Order the keyword phrases based on their relevancy to your website
  5. Finally, estimate the existing competition and difficulty level for each keyword phrase
If you would like Odin Digital to carry out your keyword research I offer competitive rates.  

Paid Search Marketing (PPC)

Pay-Per-Click (PPC) or Cost-Per-Click (CPC) services are offered using Google Adwords or Bing Ads. Price on application.

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